The Fremantle Football Club has engaged Coffey Commercial Advisory, a subsidiary of Coffey International Limited, to formulate a master plan for the redevelopment of the Fremantle Oval Precinct.

A successful tenderer from a competitive short list of four, Coffey was engaged on behalf the project team overseeing the project, including Fremantle Oval’s co-tenants – the Fremantle and South Fremantle football clubs – along with the Department of Sport and Recreation and the AFL.

Fremantle chief executive officer Steve Rosich said that Coffey, in partnership with Cox Architects and quantity surveyors WT Partnership, would provide recommendations to address the needs of both football clubs together with community and commercial requirements.

The master plan will focus on both existing and new facilities as well as any additional requirements. It will also consider the surrounds of the oval, including replacement of the concrete terracing with grass banks to enhance the multi-purpose usage of the venue, and create opportunities for additional commercial revenue and community usage.

“The Fremantle Football Club and the South Fremantle Club both recognise that the Fremantle Oval precinct no longer offers the required facilities for elite sporting organisations, the community or local business,” Rosich said.

“The training and administration facilities are in need of a significant upgrade that would ensure that we are able to provide the best possible environment for our playing group and coaching staff. Community and business access to the precinct is currently limited and a plan that builds a relationship between both football clubs, the community and local business is a priority.

“We will work with stakeholders, including the City of Fremantle, to achieve this.”

Coffey Commercial Advisory’s sport and recreation practice is one of Australia’s leading team of specialists in the sport, leisure and stadia sector, underpinned by a reputation for innovation and planning excellence.

The consultancy has developed master plans for sporting organisations across Australia, including the redevelopment of the Geelong Football Club’s Skilled Stadium, redevelopment of the Carlton Football Club’s VISY Park and the redevelopment of the North Melbourne Football Club’s Arden Street facility.

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